The Power of Print Campaign

On March first, leaders of the top magazine publishing companies united to launch “The Power of Print” campaign promoting the vitality of magazines as a media vehicle. The campaign will run for 7 months and nearly 100 magazine titles will run full page ads touting magazine’s advantages over the disadvantages of the internet. Headlines like “We surf the Internet. We swim in Magazines.” will be accompanied by iconic imagery first published in America’s most popular magazines.